How do companies in the retailing industry use twitter to interact Dissertation

How do companies in the sell industry use twitter to int periodct with their customers Is Twitter a good tool to interact with - thesis ExampleThe notion of going global that was once considered as a prestigious strategic alternative and it was reserved for mighty organizations in the past (Hennig-Thurau 2010). But in the current scenario of the global prudence any of the companies regardless of age and size have the option to serve globally. The common examples that started small and with the passage of fourth dimension went global include the names of Microsoft and Wal-Mart. The former one has its roots in a small direction and the other one started out as a tiny shop in the village. The only occasion that has upholded the process of evolution in the business world is known as entrepreneurial skills and instincts. The abovementioned attributes has the power to help the process of economic process and the meshing grew significantly because it subliminally fulfilled the pu rpose of the business that is to experience growth (Raacke & Bonds-Raacke 2008). The cliche is true that states that the company which is not growing then perhaps it is dying out. The global clutches is going to be the decisive factor of success in the futuristic market conditions of the international economy in the near future. The lucres role is increasing in driving the lives of humans (Baird & Parasnis 2011). The internet technology is a huge network of networks that has infiltrated every aspect of human life and the essence of mixer life is also being lost because it is a complete rarity to communicate face to face. Everyone is victimization Twitter as the source of socializing (Kaplan & Haenlein 2011). According to modern psychology, the practice of e-socializing is bad for community because in the practical sense, the practice is playing a very powerful role in terms of adding bareness in the lives. Introduction The information technology has become an integral part of co mmon mans life throughout the world and therefore, the companies have to adapt their practices in order to accommodate changing and fluxing preferences of the customers (Edvardsson & Gruber 2011). The internet has grown as a notable and major means of doing business in the modern era of the 21st century. The e-commerce is effectively allowing the smaller firms to compete the larger ones in the global marketplace and because of this reason, the playing house has been leveled and that is allowing the organizational and managerial focus to shift from growing in size to efficiency (Kima & Ko 2012). The core group business philosophy that is currently being followed in all walks of life is to drive down the be so that product and service quality can be improved while, experiencing significant growth in terms of profitability (Thackeray, Neiger, Hanson, & McKenzie 2008). The modern times have also witnessed a massive level of noesis explosion that has indeed made all of the worlds ac quaintance available on the weathervane and therefore, every business has the ability to avail the information against minimal costs and this information is then, implemented in the several fields (Boulton & Panizzon 1998). The Chinese nation has developed as an economic superpower because it managed to gather the knowledge that was created and implemented in the west. After gathering the information, Chinese government provided an infrastructure that supported and helped the local scholars in the process of contextualizing the knowledge and that very